Firefly has learned to sense voice and create video

Adobe has released a major update to its Firefly platform. And it’s the only solution truly capable of competing with Google Veo 3. While other developers are trying to catch up with the leaders, Adobe offers unique tools.

The main innovation is the Generate Sound Effects feature. Now you can create sound effects just by describing them in text or even using your own voice. Need thunder or the rustling of leaves? Just tell the system what you need.

The key advantage over Google is that the audio track is created as a separate file. In Veo 3, the sound is tightly bound to the video, and if changes are needed, you have to start from scratch. Adobe allows detailed customization, editing, and synchronization of sound with what’s happening on screen.

A particularly interesting feature is voice-based control of sound. Firefly analyzes the energy and rhythm of your speech to place effects precisely where they’re needed in the video.

The technical side has also been improved. The updated Firefly Video model now produces more natural motion with smooth transitions, especially excelling at dynamic landscapes and animation.

Another important feature is Text to Avatar. Upload a text, choose a virtual character, set the background and emphasis – the system will automatically generate a video. It’s a great solution for educational content and presentations.