
OpenAI lures Microsoft clients with discounts
OpenAI company began providing significant discounts on ChatGPT corporate subscriptions — from 10 to 20%! But discounts are available with additional investments in other OpenAI products, including Deep Research, Codex and increased API expenses. And this unprecedented move causes serious concern at Microsoft.
The technical aspect of this strategy is quite simple. OpenAI creates a complex ecosystem of interconnected products, where each component enhances the value of others. Clients receive not just a discount, but access to a multifaceted artificial intelligence platform capable of solving the widest spectrum of business tasks.
This decision creates unprecedented tension in relationships between tech giants. ChatGPT Enterprise becomes a direct competitor to Microsoft Copilot. Moreover, with more flexible pricing policy. And Microsoft salespeople find themselves in a disadvantageous position. Clients start demanding similar discounts, and when unable to provide them, the company loses potential deals.
The scale of OpenAI’s ambitions is impressive. The company forecasts 38 million corporate subscribers by 2030 with colossal revenue of $14.5 billion from Teams and Enterprise alone!