YouTube launched function to search for deepfakes with your face and voice
You know what’s funny? While some companies stuff AI into everything, others suddenly came to their senses and started fighting it. YouTube just launched the “Similarity Detection” function – a tool that searches for deepfakes with your face and voice.
The story is simple: content creators can now find videos where AI stole their image. For example, company Elecrow imitated blogger Jeff Geerling’s voice to push their products. And there are tons of such cases. So YouTube decided to give authors the ability to send requests to remove such videos through the partner program.
To enable the function, you need to scan a QR code, present a photo ID and take a video selfie. That is, you give the platform even more of your biometric data. So it can protect you from technologies that use exactly this data. The classic snake biting its own tail.
After activation, authors can view all detected videos with their images, archive them or demand removal. YouTube began deployment this morning, sending out email notifications. The function has been in pilot mode since the beginning of the year. And last year the platform even partnered with a talent agency to help celebrities fight deepfakes. Turns out we created a problem, and now we’re heroically solving it. Convenient.
Autor: AIvengo
For 5 years I have been working with machine learning and artificial intelligence. And this field never ceases to amaze, inspire and interest me.
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